The online video platform (OVP) is a technological advancement that allows users to upload, transcode, store, and play content via the wireless internet. This function is controlled through the video player and can be used for teaching purposes and communication and entertainment streaming purposes. An OVP typically has built-in players that allow adaptive bitrate streaming protocols to capacitate videos with multipurpose support regarding advanced software technologies. Lead generation, brand exposure, advertising, and offering paid access to video streaming are why OVPs have grown in popularity over the last few years.
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